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Reinventing Yourself for the New Normal

I can’t believe we’re into the third month of 2011. Every business professional I have spoken to, whether he/she works within an organization or owns a business, is reexamining all aspects of the business. From the technology employed, to the market sectors penetrated, to the integration of social media. Everyone is looking at his or her businesses from a different perspective. This also applies to job seekers–whose talents and skills–I call them traititudes–are being scrutinized.

I was very moved by the article written by Claudia Rowe, titled “Work in Progress” in Pacific Northwest magazine last November. She addresses how everyone’s career and its value in the marketplace is changing; that reinvention is the new normal.


Like any profession, we are defined by it. To not have our talents, skill sets, and experience honored or even needed is a blow to one’s confidence, purpose, psyche. I would suggest, and I’m not being flip, to go deep inside and pull out those God-given talents and combine them with a positive attitude and go for it.

Look at the list of traititudes at the top of this blog and see which ones might need to be resurfaced for review or fine-tuning.

My purpose is to create a community of self-starters willing to share their stories. Won’t you join me?

How have you reinvented yourself or your business? Share your story.